Job Description

Job Description

Job Description

Film Media Manager, 2116-1

Job Responsibilities:

• This position entails working with a small team of marketers to craft strategy for buzzworthy and elevated regional marketing campaigns for large scale national 360 campaigns across digital, TV, print, events, etc. with an emphasis on big ideas that drive conversation.
• Lead regional campaign planning between creative teams, media agency, and operational team to drive flawless execution of campaigns.
• Act as a liaison with cross-functional teams to manage talent relationships.
• Manage day-to-day plan execution and work alongside creative teams to ensure creative is well aligned to strategy.
• Manage agency on development of media & creative tactics and ultimate execution of the campaign.
• Work closely with internal teams to drive information gathering and data analysis efforts to drive campaign optimization and future enhancement of media plans.

Qualifications:

• Can flourish in our unique company culture
• 8+ years of experience working on high profile brand or regional marketing 360 initiatives.
• BA/BS degree required.
• Experience managing strategy at a top creative and media agency and also inhouse/client side, is highly preferred.
• Experience developing marketing campaigns from scratch including positioning framework, audience identification, creative, and launch roadmaps.
• Strength in leading fast-moving cross-functional teams towards a seamless and integrated marketing campaign.
• Experience developing creative strategy and leading campaign development.
• A history of creating disruptive messaging that generates earned media and social buzz.
• Strong level of digital fluency with ability to plan and adapt digital plans based on a strong understanding of digital metrics.
• Understanding of the various communication channels (publicity, social, etc.) that lead to a successful marketing campaign is critical.
• Experience managing product or content campaigns, that are connected to the larger brand objective.
• Experience managing talent relationships is preferred.
• Film and/or stunt marketing experience is preferred.

Pay Rate Range:

• $100-125/hr.

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